You really got my goat

Receiving anonymous electronic mail is often not a good thing, but receiving an anonymously sent tangible package from You Goat Mail is more than good, it’s GOAT—as in the “greatest Gift Of All Time.” Specifically, it’s a little white plush goat packed in box of green “grass.”

Basing the business off a pun, the cuteness of goats and a little mystery, You Goat Mail stuffs a stuffed animal into a cardboard box with green faux grass and an optional customized note from the sender for $24.99-$30.

Twitter user Hunter Williams @hunterrr_w posted she got goated and said on June 15, “Received my GOAT from @YouGoatMail and I don’t think I’ve ever been happier [goat emoji, two-hearts emoji].” Who wouldn’t be tickled at receiving such an adorable mystery?

YGM didn’t return SN&R’s request to confirm by press time, but the company seems to be quite new; it joined Twitter in May, and by mid-June, YGM posted on its website that due to “an unexpected spike in goat demand,” it was sold out but expected a new herd to arrive soon. Lesson: Never underestimate goat demand.

YGM also launched a new product, Hay!, which is a box of artificial hay and a note for the recipient for about 15 bucks. Hey, it’s not as huggable, but it’s better than what’s in a PoopSenders.com package.