Shark Fin Soap

With the recent proposal to ban the sale of shark fins in California, many Chinese-Americans are worried about the threat to their tradition of eating shark fin soup. In an attempt to counter this dissent and promote Shark Fin Soap (which is actually vegan), Lush Fresh Handmade Cosmetics joined forces with British performance artist Alice Newstead to make a statement of their own. Hung by the flesh of her back with the same hooks used in shark fishing, Newstead displayed the horrifying realities of shark fishing to unsuspecting citizens in San Francisco on August 24, in a Lush storefront window.