Suicide-prevention blitz
Ad campaign highlights suicide warning signs, how to help
A new statewide suicide-prevention media campaign has been launched by the California Mental Health Services Authority (CMHSA).
The campaign includes television, radio, Internet, cell-phone, billboard and print advertisements, and is due to run across California through January, according to a CMHSA press release. The effort aims to increase general knowledge of suicide warning signs, how to help, and local resources. In 2010, 3,823 Californians successfully took their own lives, while 16,425 were hospitalized for self-inflicted injuries.
“While the signs of suicide can be subtle, they are there,” said Anara Guard, suicide-prevention adviser for the campaign.
Go online to www.suicideispreventable.org for more info.
Send health-related news tips to Howard Hardee at HowardH@newsreview.com
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